Social Standards Adds Custom Data Overlay to Its Feature Set

OAKLAND, CA – Nov. 15, 2018  Social Standards, a leading consumer insights platform, today announced the addition of a groundbreaking new feature that enables companies to overlay custom data onto social and sales data. This feature enhances Social Standards’ position as a market leader in integrating diverse data sets to derive rich consumer insights.

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Topics: sales data, social analytics, social data, consumer analytics

Social Standards Joins Nielsen Connected Partner Program;  Aligning Social Analytics with Full Sales Data

OAKLAND, CA - Oct. 19, 2017 -  Social Standards announced today that it has joined Nielsen’s Connected Partner Program.  As a connected partner, Social Standards’ integration of Nielsen data with its own data structure creates a combined service to offer to mutual clients. Social Standards is the first business intelligence company to completely integrate consumer social voice about intent and consumption with what is actually purchased, enabling a full, unaided, 360-degree consumer view. 
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Topics: sales data, social analytics