Webinar: How to Drive Marketing Strategy Using Consumer Social Data

In this recorded webinar, you'll get a glimpse into how companies like Johnson & Johnson are using social data to fuel their marketing strategy.

We'll start with a discussion of the importance of social data in setting a marketing strategy. Then we'll share a case study that illustrates how comparative consumer analytics can help you to:

  • Identify key consumer cohorts within your market
  • Learn how consumers talk about their desires & your products
  • Choose the right influencers to support your marketing campaigns


Presented by:

Jordan Breslauer2-1

Jordan Breslauer
Sr. Director of Analytics & Customer Success
Social Standards

Headshot_Georgie Manera_2018
Georgie Manera
Brand Manager
Johnson & Johnson