Location: Long Island City, NY
Why are face mask sales exploding? Which craft beer brands are gaining popularity in the Midwest? What are consumers looking for in vodka? Is hyaluronic acid the next big thing in beauty? Is Kombucha here to stay? A businesses’ ability to understand the answers to these questions before it’s too late is the key to whether they succeed or fail.
Here’s the good news: The answers to these questions and many more just like them can be found by examining the world’s largest unfiltered data set, social media. Each day, millions of people all over the world post about their interactions with brands and products giving us a unique and authentic perspective on consumer behaviors and attitudes.
The bad news: Many social tools aren’t equipped to deliver clear and actionable answers to these questions. To gain an understanding of these posts, most brands currently use traditional social listening methods. Their ability to answer the aforementioned questions falls short as social listening analysis is limited in its comparative capabilities.
The industry has been in search of a tool that can structure the world’s largest unfiltered data set in an easy to use comparative analytics platform. Enter Social Standards.
Social Standards is an intuitive insights platform anybody can use, pre-built and custom-tailored for each vertical market, that turns social data into actionable growth strategies. Unlike most social listening tools, Social Standards is pre-built for each vertical market and filters out noise in order to help a variety of clients – from private equity firms, to brands and banks - easily find the newest trends and gain an edge on the competition. By identifying high growth segments and clearly illustrating who and where a brand’s consumers are and what they desire, Social Standards is one of the first social tools to deliver actionable business intelligence. Through our affiliation with Nielsen, as a part of their Connected Partnership, we are the first social tool to overlay the social diagram with Nielsen sales data, allowing us to explore the growing relationship between social and sales.
Why should this matter to you?
Well, Social Standards is looking for an ambitious, enthusiastic, creative, and tactical analytic wizard to join the team as our first full time Sr. Research Analyst/Manager on our Data Analytics & Customer Success team. In this role, you will become a master of the Social Standards tool, and play a central role in answering client questions. In addition, you will use the tool to create comprehensive analysis that examine what are the newest trends in key growth industries. Finally, you will work closely with the team in creating a client knowledge base, which will help clients to navigate the tool themselves with ease. This is your chance to work with a data gold mine, gain valuable client experience, and tell insightful stories. Clients are beyond excited about the actionability of Social Standards; we’ve SIGNIFICANTLY increased our revenue over the past six months (nearly a 10X multiple) and we’re not stopping there!
This is an exciting and unique opportunity to be a part of a fast-growing early stage startup that is on the cutting edge of social analytics. In this role, you will report directly to the Sr. Director of Data Analytics and Customer Success, who is based out of NYC. You will have visibility across the organization and thus have frequent interactions with the CEO and the CRO. You will be challenged - in a good way - and have the chance to learn and grow VERY VERY quickly. We will make mistakes together and succeed side by side. If this is the type of environment you believe you will thrive within, please reach out!
- Bachelor’s degree in Marketing, Economics, Statistics, Mathematics or related field
- Experience telling stories with data AND/OR experience in social/ consumer insights
- 2-4 years’ experience in Market Research at a brand or vendor is a plus
- Knowledge of marketing, advertising, or social a plus
- Strong interpersonal skills required
- Very strong quantitative, data tabulation, analytic thinking and data mining skills
- Excellent skills with Microsoft Office suite of products (Excel, PowerPoint)
- Knowledge of relational databases a plus
- Ability to deliver under deadlines
- Effective organizational skills and ability to multi-task
- Close attention to detail
- Eager to learn and develop skills
- Enthusiastic about building something from the ground up