As part of their quest to live longer, better lives, consumers are changing their eating habits and expect brands to keep up. Understanding the connection between food and well-being can help companies looking to appeal to..
Between increasing consumer interest in healthy diets and local taxes causing price hikes, things have been looking pretty sour for sugar. We did a deep dive into sugar and alternative sweeteners to find out what the future might hold..
Sparkling water made a splash a few years back and beverage brands are certainly invested. But has consumers’ craving for fizz fizzled out? We cracked into the data (and cracked open a can) to find out.
We know women set trends in fashion, cosmetics, and a whole host of other consumer arenas.